Thursday, March 25, 2010
Googles Matt Cutts SEO Tips II
Now continuing my summary of some Webmaster videos;
Can I Use More Than One h1 On My Web Page?
Matt’s answer was that if there are 2 distinct sections for example on your page then it is fine to have one h1 at the top and then another further down the page where the other topic starts but just don’t overdo it as the algorithm will penalise you if the page is swamped with them particularly if they are made to look just like ordinary text.
Does the Order of Headers on My Web Page Matter?
He says that the order does not matter as the algorithm will still try and process the page even if the syntax is wrong. He said that approximately 40% of pages on the web have serious syntax errors but if possible they try to still process them. I think the conclusion is that you should get the coding and order correct if you can but, if like the person who asked the question, you are a beginner and using a template which has syntax errors then not to worry about it.
Should I use an Underscore or a Hyphen as a Separator?
Matt says in his video to use hyphens as underscores are not at present seen as word separators by the algorithm.
How Do I SEO My Website On A Budget?
His suggestions were to start small either in geographical area or by choosing a niche part of your market. Develop your placeand reputation in that small market then widen your range and build out over time. In addition he said to be original and creative and to make sure you provide for example advice, videos, an original blog etc.
More to follow in a bit….